Min Ding is the Smeal Research Fellow and Professor of Marketing at Smeal College of Business, Pennsylvania State University. Min received his Ph.D. in Marketing (with a 2nd concentration in Health Care System) from Wharton School of Business, University of Pennsylvania (2001), his Ph.D. in Molecular, Cellular, and Developmental Biology from the Ohio State University (1996), and his B.S. in Genetics and Genetic Engineering from Fudan University (1989).

His research focuses on providing tools and insights that have high value to the practice of marketing. He enjoys working on problems where potential solutions require substantial creativity and major deviation from extant literature/practice. Min received the Maynard Award in 2007, and his work has also been voted as Paul Green Award finalists (2006 and 2008) and O’Dell Award finalist (2010).

He is V.P. of membership for the INFORMS Society for Marketing Science (ISMS) and serves on the editorial board at Marketing Science.

He is a diehard trekkie.

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